THE REAL KODAK #TBT

Tweet

Designer Daniel Kim attempts to reinvigorate the stagnant Kodak brand by giving the Instamatic, a model that revolutionized amateur photography, a modern makeover. The whole new Instamatic moves the brand forward with its retro futuristic look through the integration of new emerging technological advancements, keeping much of its classic charm; gaining momentous interest from both the loyal Kodak enthusiasts and new young consumers. Functional features of the Instamatic were always manually controlled on the original model. The tactile process and experience gave enthusiasts a deeper love and appreciation for and connection to photography. Keeping such various classic details like the round exposure control and the cylindrical shutter button brings about a sense of familiarity. The new Instamatic infuses the old with the new, only enhancing the experience of photography.

Designer: Daniel Kim


#KODAK #MP3

0 views0 comments

Recent Posts

See All
BE IN 
TOUCH

Federico Geraldino, Santo Domingo, Dominican Republic.

info@aariverabrito.com | Tel (849) 633 6942

  • WhatsApp_Logo_123
  • White Facebook Icon
  • White Instagram Icon
  • White Twitter Icon
  • Blanco Icono LinkedIn
  • White Pinterest Icon
  • White YouTube Icon

© 2023 by 2023 Andy Abner Rivera Brito.

Proudly created with Wix.com